Red Robin Margaritas

Red Robin (National Restaurant Chain)

Print, Merchandise

ROLE: GRAPHIC DESIGNER

ROLE: GRAPHIC DESIGNER

BRIEF

BRIEF

Red Robin needed to promote their margarita flights to their customers, including educating their staff on how best to sell them.

STRATEGY

STRATEGY

Develop appetizing visuals that work across customer-facing and employee touchpoints, driving sales through clear communication within Red Robin's established brand.

CREATIVE

CREATIVE

Designed eye-catching in-restaurant promotions including posters, banners, and signage to capture customer attention. Created promotional buttons for waitstaff to wear and a reference sheet to educate them on product details and selling points for service.

OUTCOME

OUTCOME

The integrated campaign increased margarita flight visibility across the restaurant environment while empowering waitstaff with both wearable promotional tools and easy reference materials, creating a cohesive push that supported sales from multiple angles.

Margarita Flights Poster

Margarita Flights Poster

Margarita Flights Banner

Margarita Flights Banner

Margarita Flights Signage

Margarita Flights Signage

Summer Margarita Flavors Collateral

Summer Margarita Flavors Collateral

Promotional Buttons for Wait Staff

Wait Staff Example

Gabba Graphics

Gabba
Graphics